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Examples   Chandler w MANEX w Renoir
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"...publicity is an excellent weapon in any well-stocked marketing arsenal. And any marketing plan that fails to include some efforts at public relations is a marketing plan that isn't going all out."

Jay Conrad Levinson
Guerrilla Marketing

Build your business by targeting your customers and developing a marketing campaign to increase your visibility. Marketing Action can help you develop a strategy to maximize awareness in your target market. How do Marketing Action's clients increase visibility?

Renoir Staffing Services, Inc. 
www.renoirstaffing.com

	Advertised in Industry Publications
	Sponsored Professional Organizations
	Wrote articles for industry journals
	Applied to the Business Journal "Book of Lists"

Manex
www.Manex.org

	Co-sponsored manufacturing seminars
	Partnered with business groups and non-profit resources
	Wrote articles for business publications
	Exchanged discounts for advertising in association newsletters

Chandler Pools www.poolmall.com/jimchandlerpools

	Wrote " How to" article published in Sacramento Bee
	Sits on the State of California Contractors Board
	Signs and word-of-mouth generate neighborhood referrals

Fact: Heavier marketing communication schedules are shown to produce more cost effective results than light schedules. 

"Marketing Action researched new avenues that turned into promotional opportunities or sales for No Starch Press. Karen relates well to the media and her marketing expertise was instrumental to quickly maximizing sales of our key titles."
William Pollock, Publisher, No Starch Press